One of the most frequent questions I get is “How much should a good sound system cost?”

The real question is:

How important is your message?

How much is it worth to you to reach your audience?

If the right system to fit your need costs $85,000, you seat 500 on a regular basis, and you meet 3 times a week, lets do some simple math.

Assume its worth a dollar per person to reach your audience. Meeting 3 times a week means it would “cost” you $1,500 per week to really connect your message to your listeners. Assuming a 50 week year to have 2 weeks vacation, thats a yearly “cost” of $75,000.

Lets flip it upside down. If everyone invested a dollar every time they came, in a year you’d have the system almost paid for! A system that would last for years, a system you know works well, and gives your audience the gift of the joy of listening and participating.

The only question you have to answer is “How much is it worth to reach my audience with the message I have to give?”

How much is it worth to ensure that everyone hears your ministry? How much is it worth to communicate to everyone seated in your sanctuary? How much is it worth to reach those people that need your ministry the most? How much is it worth for those that have the gifts of ministry in word and song to be able to perform their best? Is it worth $50 a seat? $100? Or maybe $200 per person? If you could reach into a person’s heart and move them with your ministry that would change their life forever how much would you be willing to pay?

If you're a business selling a product, how much its it work to reach your prospect

You are the only one that can answer that.

 

copyright 2013 Cathedral Sound